Speakers: Johan Vermeiren, CEO; Joeri De Haes, Director Japan & Asia-Pacific, Trilations
Hosting Committee: Healthcare
Member Fee: Free
Guest Fee: Free
Registration/Cancellation Deadline: Monday, June 8 (Noon)
This event will be hosted as a webinar. Instructions for joining the virtual meeting will be sent to registered attendees after the above stated deadline.
Event Overview:
Increasingly, the pharmaceutical industry is taking a customer-centric approach to both the development and commercialization of new products. From being patient-centric when conducting clinical trials to driving more engaging interactions between medical representatives and healthcare providers, companies are placing the “customer” at the center of their commercial models.
On June 9, the ACCJ Healthcare Committee welcomed Trilations CEO Johan Vermeiren and Director Japan & Asia-Pacific Joeri De Haes. Trilations, a marketing research and analytics based consulting firm, recently released their annual Pharma Customer-Centricity Index, a global survey that reveals how top customer-centric pharmaceutical companies are perceived. In this webinar, Vermeiren and De Haes discuss the global state of customer centricity in the pharmaceutical sector.
Watch this event to see how Japan stacks up against other countries, and how the top players in the pharma sector fare against one another in the eyes of physicians.